2.How effective is the combination of your main product and ancillary texts?
We wanted a continual theme across all the products to create a clear relation between them. Therefore we made sure that both the advertising products link to the film and also to each other.
The red rhino productions appears as a on titles twice in the film and also is on the bottom of our film poster.
In the poster the two characters in the main image are wearing the same costumes and are holding the same props as seen in the film.
The same music track “voodoo people” is used as background music for the chase scene in the film. It is also used as the background music in the radio advert.
Sound effects from the film are used in the radio advert such as snippets of character dialogue and SFX.
The same fonts are used across the titles in the film and on the poster.
The tag-line “The most anticipated film of the year...just kidding” appears on the poster and is also spoken by the narrator on the radio advert. When the audience hear this it may remind them of the poster and ultimately might persuade them to go and watch the film.
The colour scheme of red, black and white features across the poster and in the film. Therefore there is colour consistency across the products.
Overall we think our three products combine well together as a package. There is consistency across the products making them distinctive as a set.
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