The set out of the trailer

We decided that to relate to our audience we should show some footage of the upcoming episodes, but also show each character on their own. We felt that it would help to pull in viewers if they had a very clear way of showing the main part of their personality.

The idea that we came up with for this, was to her a phrase on a board which each character would hold up for a couple of seconds in the trailer. This also gave us an idea for our billboard poster, we decided on a police line up, but instead of names on the boards, the characters stereotype.

Therefore the final format of the trailer that we decided on would be like this:

This is the basic outline of our trailer.